The Basics Overview

Having your own radio station is not a bad idea. However, the problem is how one can accomplish such feat. Curious minds need not to feel down because there are actual means of setting up radio stations from scratch. In setting up radio stations, people should learn about basics of internet radio, automated broadcasting, live broadcasting, and station branding.

Before they can start setting up their own radio stations, some questions may pop up into people’s minds. First is that whether they will be needing expensive equipment. Well, they may now let out their sigh of relief because all that they will need are computer or laptop, internet connection, and microphone. People may also broadcast live 24/7 though they should have dedicated machine for audio streaming.

In addition, people need not to seek license for internet radio broadcasting, though they may have to learn about some regulations when playing commercial music.

  1. BASICS OF INTERNET RADIO

Internet broadcasting involves 3 components or stages: source, server, and listener. Source is computer or laptop, which is used for mixing and converting audio into stream of data packets. Server functions in polishing and dispensing audio stream to corresponding channels. Listeners involve the people tuning in to radio station online via streaming link or player.

OTHER FUNDAMENTALS

  • SERVER COSTS

Though setting up internet radio station requires few equipment, people will still need to spend money on servers, whose price will vary depending on specifications preferred by subscribers. Some of these servers may offer very low prices for their services but people should be careful as they may only suffer in the end.

  • BANDWIDTH

Bandwidth pertains to the material streamed to listeners. This also comes with a price depending on quality and frequency of broadcasting. People may use Radio Toolbox for estimating bandwidth for their radio stations.

  • CAPS ON LISTENERS

Listener caps prevent overloading on servers and mismanagement of streams.

  • MODERATION OF MEDIA

Radio stations require storage space for uploaded music tracks.

  • TUNING MECHANISMS

Listeners may listen to internet radio stations thought ports, embedded players, or radio directories. Various means of listening are effective in attracting more listeners, other platforms may include mobile apps or third-party locations or directories.

  1. AUTOMATED BROADCASTING

Broadcasting 24/7 is no easy feat. Thus, people should seek automation services for their internet radio stations. Such services may aid in broadcasting all day seven days a week. Moreover, owners need not to worry about managing their stations.

  • INVITING FRIENDS AND OTHER DJs

Another mode of automating internet radio stations is by inviting friends or DJs for specific broadcasts when the owner is not available. Stations owners may schedule when the invited party can take over broadcasts. DJs and other colleagues may also be given their own time slots.

  • LIVE BROADCASTING

Aside from automated radio broadcasting, listeners also dig live ones. In live broadcasts, the owner or assigned DJ may talk about current events, greet listeners, and tell something about broadcasted tracks.

  • STATION BRANDING

Internet radio stations become more easily recognizable when they have their own logo, solo, or specific music genre.

  • STANDING OUT

24/7 broadcast is not enough to make an internet radio station popular. It should have something that listeners find unique and worth tuning in to. Thus, station owners should realize that one thing that will catch the attention of their people and use that to increase the number of their listeners.